Fonts make brands.
We make fonts.

Typography is one of the most powerful assets a brand can own. Now more than ever: In a world where touchpoints assimilate and everything starts to look alike, fonts create distinction and recognition unlike any other design element. We are brand type experts, building on decades of experience in type design. We co-created widely recognized typefaces such as FF Basic Gothic, ITC Chino and Brix, as well as award-winning custom typeface systems for leading global brands like Volkswagen, E-on and Hyundai. For this we collaborated with some of the most renowned typographic studios such as HvD Fonts, FontFont and many more. With Fuego Fonts we bring a new offering to a changing market, combining typographic excellence with brand expertise. Born as part of the branding agency LIT Create, we think and act like branding people. We know what it takes to design typefaces that give brands their unique voice, edge and presence. Fuego Fonts is more than a foundry. We are the partner for brand leaders who want to own their individuality, resist generic licensing traps, and future-proof their design assets. From exclusive custom fonts to instantly licensable retail families, all of our typefaces are strategically crafted to be distinctive, ownable, and fitting for branding.